Redesigning Sky-Ticket (Wow)
Interface Design, UX Design
2022
@
FH-Potsdam
Project type
Student Work
Role
Student
Redesigning Sky-Ticket (Wow)
Interface Design, UX Design
2022
@
FH-Potsdam
Project type
Student Work
Role
Student
Rebuilding Windows 98's UI
Interface Design, UX Design
2022
@
FH-Potsdam
Project type
Student Work
Role
Student
Summary
A UX/UI redesign of the Sky Ticket App to improve navigation, content structure, and visual clarity, based on user research and aligned with iOS guidelines.
Summary
A UX/UI redesign of the Sky Ticket App to improve navigation, content structure, and visual clarity, based on user research and aligned with iOS guidelines.
Summary
A UX/UI redesign of the Sky Ticket App to improve navigation, content structure, and visual clarity, based on user research and aligned with iOS guidelines.
Problem
Sky Ticket (now known as WOW) offers a broad selection of live sports, TV shows, and movies. But despite the rich content, users struggle to find what they’re looking for.
Poor content categorization, a confusing interface hierarchy, and outdated compliance with iOS design standards make navigation unintuitive, especially in comparison to competitors like Netflix or DAZN.
This often results in frustration and lower user engagement. The app feels cluttered, outdated, and fails to guide users through its experience in a meaningful way.
Problem
Sky Ticket (now known as WOW) offers a broad selection of live sports, TV shows, and movies. But despite the rich content, users struggle to find what they’re looking for.
Poor content categorization, a confusing interface hierarchy, and outdated compliance with iOS design standards make navigation unintuitive, especially in comparison to competitors like Netflix or DAZN.
This often results in frustration and lower user engagement. The app feels cluttered, outdated, and fails to guide users through its experience in a meaningful way.
Problem
Sky Ticket (now known as WOW) offers a broad selection of live sports, TV shows, and movies. But despite the rich content, users struggle to find what they’re looking for.
Poor content categorization, a confusing interface hierarchy, and outdated compliance with iOS design standards make navigation unintuitive, especially in comparison to competitors like Netflix or DAZN.
This often results in frustration and lower user engagement. The app feels cluttered, outdated, and fails to guide users through its experience in a meaningful way.
Approach
I decided to rethink the App’s structure and interface from the ground up. My goal was to create a more intuitive, modern, and iOS-compliant experience that better supports how users search, browse, and access content.
To get started, I conducted an online survey targeting existing Sky Ticket users. The survey, shared via social media groups and forums, reached 88 participants. Their feedback highlighted key pain points: a lack of visual clarity, missing icons, and unclear content grouping. 35.6% of respondents rated the app’s usability as “very poor” compared to other platforms.
Approach
I decided to rethink the App’s structure and interface from the ground up. My goal was to create a more intuitive, modern, and iOS-compliant experience that better supports how users search, browse, and access content.
To get started, I conducted an online survey targeting existing Sky Ticket users. The survey, shared via social media groups and forums, reached 88 participants. Their feedback highlighted key pain points: a lack of visual clarity, missing icons, and unclear content grouping. 35.6% of respondents rated the app’s usability as “very poor” compared to other platforms.
Approach
I decided to rethink the App’s structure and interface from the ground up. My goal was to create a more intuitive, modern, and iOS-compliant experience that better supports how users search, browse, and access content.
To get started, I conducted an online survey targeting existing Sky Ticket users. The survey, shared via social media groups and forums, reached 88 participants. Their feedback highlighted key pain points: a lack of visual clarity, missing icons, and unclear content grouping. 35.6% of respondents rated the app’s usability as “very poor” compared to other platforms.
Design Process
Based on the feedback, I created low-fidelity wireframes to explore new navigation patterns and content structures. These evolved into interactive prototypes, which I tested with users in iterative sessions to validate key design decisions and uncover further issues.
Design Process
Based on the feedback, I created low-fidelity wireframes to explore new navigation patterns and content structures. These evolved into interactive prototypes, which I tested with users in iterative sessions to validate key design decisions and uncover further issues.
Design Process
Based on the feedback, I created low-fidelity wireframes to explore new navigation patterns and content structures. These evolved into interactive prototypes, which I tested with users in iterative sessions to validate key design decisions and uncover further issues.
Solution
The final design streamlines the app’s structure and places a stronger focus on clarity. Content is now grouped more logically: sports, movies, and series are visually and structurally separated. Active tickets are highlighted directly on the home screen and double as entry points to their respective categories. This helps users immediately see what they have access to, and where to find it.
The result is a more focused, modern app experience that feels easier to use and aligns with Apple’s current design system, helping Sky Ticket stand out in a competitive streaming market.
Solution
The final design streamlines the app’s structure and places a stronger focus on clarity. Content is now grouped more logically: sports, movies, and series are visually and structurally separated. Active tickets are highlighted directly on the home screen and double as entry points to their respective categories. This helps users immediately see what they have access to, and where to find it.
The result is a more focused, modern app experience that feels easier to use and aligns with Apple’s current design system, helping Sky Ticket stand out in a competitive streaming market.
Solution
The final design streamlines the app’s structure and places a stronger focus on clarity. Content is now grouped more logically: sports, movies, and series are visually and structurally separated. Active tickets are highlighted directly on the home screen and double as entry points to their respective categories. This helps users immediately see what they have access to, and where to find it.
The result is a more focused, modern app experience that feels easier to use and aligns with Apple’s current design system, helping Sky Ticket stand out in a competitive streaming market.
